发展 “偏门”生意与小众目标市场经验谈(国外英语资料).docVIP

发展 “偏门”生意与小众目标市场经验谈(国外英语资料)Many people when choosing start-ups, facing the pharmaceutical health care products, cosmetics and other industries for public competition is brutal, overwhelmed, so always want to find a almost completely devoid of competition or small industries, marketing world is rarely involved in the industry or group, instead of looking for a business of their own way. I in recent years, a series of entrepreneurship, are based on the above ideas, plus I naturally like to do creative, innovative, creative enterprise, project or market others did I usually wont consider to do again, so in partial door niche business, will be summed up the experience, provide reference for the plan in this respect entrepreneurs reference.I conducted Chinas first marketing practice for factory womenA few years ago, I was in the famous female health care products beauty gentle spring oral liquid, head of the company in shenzhen area, is basically the identity of the would-be entrepreneurs market operation, the marketing policy is in shenzhen back to headquarters of 10% extraction sales expenses, 30% extract advertising costs, and other marketing in shenzhen, and the size of the personnel, etc, all things were made by my own independent decision, branch of the dealers most role actually, is a professional managers exercise great business opportunity.Beauty through the market survey, I bold decision to apologise oral liquid in shenzhen in the spring of the target market positioning only in an average of only 500 January factory girls, this is China marketing history, no one has ever done before. Although there are some cosmetic and health products for women factory done some marketing attempts, but completely to the niche markets of the spending power is very low mass marketing practice has not been seen.Start the shenzhen market, I plan to buy the factory sisters favorite shenzhen radio talk show the night is not lonely period of time, every 15 minutes advertising program