2016 Market Research Report on Global Kinesiology Tape Ind全球运动带industry.docx 2016市场研究报告.docx

2016 Market Research Report on Global Kinesiology Tape IndustryChapters1 Industry Overview of Kinesiology Tape1.1 Definition and Specifications of Kinesiology Tape1.1.1 Definition of Kinesiology TapeKinesiology tape is invented by Kenzo Kase in 1979. It is a type of thin, elastic cotton tape that can stretch up to 140% of its original length. Compared with conventional tape, kinesiology tape is more elastic and less mechanism constraints.Kinesiology tape is developed primarily for the treatment of joint and muscle aches. Kinesiology tape can be divided into roll form and pre-cut shape. The width of kinesiology tape is usually from 25mm to 100mm and the length is from 3m to 5m. Among these different specifications, the 50mm×5m kinesiology tape is the largest sales type.Figure Picture of Kinesiology TapeSource: QYR Consumer Goods Research Center, Oct 20161.1.2 Specifications of Kinesiology Tape1.2 Classification of Kinesiology TapeTable Specification Comparison of Different Types of Kinesiology TapeSpecificationsRoll FormPre-cut ShapeWhether pre-cutNoYesWidth25- 100mm25- 100mmLengthAbout 3m-5mGeneral 25mmMaterialCotton, adhesiveSimilar with roll formElasticity140-160%Similar with roll formColorBeige, Red, Blue, Black, WhiteSimilar with roll formApplicationDepend on the usersDepend on the shapeSource: QYR Consumer Goods Research Center, Oct 20161.2.1 Roll FormRoll form kinesiology tapes were earliest researched and developed without pre-cut processing. Muscle relaxation or induced contraction is decided by the direction of pasting kinesiology tape.Source: QYR Consumer Goods Research Center, Oct 2016Table Major Manufacturers of Roll FormManufacturersHeadquartersRemarks1Many manufacturers produce this kind of kinesiology tapeource: QYR Consumer Goods Research Center, Oct 20161.2.2 Pre-cut ShapePre-cut shape kinesiology tape can be further divided into: I shape, Y shape, X shape, O shape, claw shape (that is scattered shape, fan shape) and lantern shape. Single