2010十大实用汽车营销案例（Ten cases of practical automobile marketing in 2010）.docVIP

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2010十大实用汽车营销案例（Ten cases of practical automobile marketing in 2010）.doc

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2010十大实用汽车营销案例（Ten cases of practical automobile marketing in 2010）

2010十大实用汽车营销案例（Ten cases of practical automobile marketing in 2010） 20 thousand and 100 practical car marketing case.Txt, if there is afterlife, to be a tree, standing eternal, no sad gesture. Half in the soil, quiet, half in the wind flying, half fall cool, half bathed in sunshine, very silent, very proud, never rely on never looking for. 20 thousand and 100 practical automobile marketing cases Image promotion needs marketing; new car promotion needs marketing; want to sell more cars, or rely on marketing?! As we all know, Chinas car prices top leaders, ten, nine is marketing background. If you count the number two, three hand...... one hundred, dare not say there are at least ninety-nine, more than ninety-five are former Marketing - it is enough to prove the importance of marketing in China car prices. In 2010, China automobile sales exceeded 18 million, in addition to the policy to encourage greater credit should be attributed to the various forms of marketing activities, they are encouraging consumers into the store, and finally make a car. Lets review the ten most innovative and effective marketing stories of 2010. Marketing case 1 BMW Wyatt: Event Marketing One of the things BMW was least afraid of was being in the same place, with different models than the controls. Although BMW will implement the 2010 years of driving pleasure upgrade to the higher level of BMW Yue, but specific to various floor activities, or to control, so that consumers in the driving to fully experience the charm of the brand BMW. BMWs event marketing was selected because of its mammoth. Some simple statistics, BMW for all models tailor-made large-scale activities such as: BMW 3 Series 3 action, the BMW 1 Series 1 challenge, BMW X X Tour, BMW Mini Chinese challenge and for all models of the BMW culture tour. Comment: BMW in 2010 from the year through to the end of the year, every week, from the airport to the train station, from TV to newspaper, then to the mouth between friends, you can