净水器代理商系列谈之产品结构管理（Water purifier agents series on product structure management）.docVIP

净水器代理商系列谈之产品结构管理（Water purifier agents series on product structure management） (Preface) the water purifier brand has been a difficult problem for the water purifier distributor or water purifier agent. How should the water purifier agent choose the brand? How should water purifier agents be operated? The author (Zhang Xudong) will contact their work practice, one by one talk about their water purifier agent, marketing some humble views. This year, the water purification industry colleagues should feel, no matter whether there is water purification technology revolutionary breakthrough, whether there is a qualitative leap in the quality of the water purifier, but water purifier sales seems to be prosperous, at least the steel production in the industry is still relatively prosperous, whether it is also very popular pin? There is no definite data, but it is certain that the water purifier is not very good at present! This is not, some time ago, a dealer asked me: Zhang Xudong, we here water machine seems to not move, what is the idea? Another dealer asked me, manager Zhang, I have done some market research. What seems to be the market for our ultrafiltration machines? How can I answer these questions? The best way to do business, especially for small and medium businesses, is to adapt to demand. The so-called guide the market trend, create a market demand, we are not heroic utterance, small to the Mantis. The author lists these two problems at the same time, just want to find out some good in it, and provide some reference for everyone! What do we need to provide when consumers need something?! This is what most business people should do, and to reverse consumer awareness is not a task that ordinary people can accomplish. Therefore, the authors answer is: what to sell, what to sell. (this sentence seems to be nonsense, it seems not a constructive idea, but, you can look at the following analysis, you will find that the dabaihua is very rational, how brilliant!) I fou