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Farewell to the Information Age - (告别信息时代-)
Farewell to the Information Age
Geoffrey Nunberg
From The Future of the Book, Geoffrey Nunberg, ed., Brepols (Belgium) and University
of California Press, 1996
Paper is just an object that [some] information has been sprayed onto in the past… —
Ted Nelson
So far we have placed all of our intellectual protection on the containers and not on
the contents. And one of the side effects of digital technology is that it makes those
containers irrelevant. Books, CDs, filmstrips — whatever — dont need to exist
anymore in order to get ideas out. So whereas we thought we had been in the wine
business, suddenly we realized that all along weve been in the bottling business. —
John Perry Barlow
[In cyberspace, communication will be] redeemed from all the inefficiencies,
pollutions, and corruptions attendant to the process of moving information attached to
things. — Michael Benedikt
Introduction: The Word Turned Upside-Down
Nothing betrays the spirit of an age so precisely as the way it represents the future.
Take the picture that appeared in Popular Mechanics magazine in 1950 in an article on
The Home of the Future. It shows a woman in an apron in the middle of a living room
full of furniture with the rounded futuristic forms of the period, which she is spraying
with a garden hose. The caption reads, Because all her furniture is waterproof, the
housewife of the year 2000 can do her cleaning with a hose. Like most such
representations, it gives itself away in two complementary misapprehensions. The first
and most obvious comes of taking some recent innovation at the steepest point of its
curve and projecting it linearly to a point where it has swept all its predecessors aside. No
one makes provision for the inevitable banalization of the new, or for the reactions that it
invokes — what Régis Debray describes in his essay here as neolithic bac
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