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直销业在中国存在的价值分析(Analysis on the existing Chinese direct selling industry value)
直销业在中国存在的价值分析(Analysis on the existing Chinese direct selling industry value)
Analysis on the existing Chinese direct selling industry value
I think the value of existence, in Chinese mainland direct selling industry, can think from the following three aspects:
(a) value to society
First of all, to provide employment opportunities, solve the employment pressure. According to the statistics show that the development of the direct marketing industry standard of countries and regions, the direct selling industry practitioners generally accounted for the total population of the countries and regions around 5%. For example, Chinas Taiwan region in recent years, direct marketing practitioners accounted for the proportion of the total population in the area has 5% ~ 8%. And according to the average level of 5% to predict if China mainland direct selling industry can develop healthy and standardized, employees will reach 65 million, this is a very impressive figure! According to incomplete statistics, by the end of 2004, 10 approved the restructuring of enterprises, and enterprise spontaneous transformation, the total number of employed salesman has more than 10 million. So, if the direct selling industry can get healthy and long-term development in the mainland China, will provide a large number of employment opportunities to the community, for the community to alleviate the enormous employment pressure. Because the employment training costs were paid by direct selling enterprises, will not increase any burden to the country. This alone, in the economic reform in mainland China deepening, a large number of surplus labor force need to be transferred to the direct selling industry today, there is very important practical significance.
Secondly, promote the circulation of commodities, the active market economy. Marketing is one of many modern distribution patterns, this distribution model can effectively reduce the operating costs of enterprises, plays a positive role in prom
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