云电视早产（Premature birth of cloud TV）.docVIP

云电视早产（Premature birth of cloud TV） Premature birth of cloud TV Qiu Gang, IT group chief research officer Recently, SKYWORTH, Hisense, Changhong and other domestic color TV manufacturers have been competing in the release of cloud TV and related business strategy, but the conditions for the success of the cloud TV industry have not yet been available. Cloud TVs core technology support lies in the cloud platform, the domestic TV manufacturers lack operational strength. The important application of cloud TV is to realize the synchronous interaction and seamless connection of all kinds of cloud terminal equipment, and the domestic color TV manufacturers are still difficult to provide a perfect cloud terminal product line. In addition, it has not solved many obstacles, such as application software, program content and consumer attitudes. Domestic current introduction of cloud TV is undoubtedly premature delivery. At present, the domestic TV manufacturers launched cloud TV products marketing concept is only updated marketing gimmick, the future should also seek substantive breakthroughs. The development of cloud TV also needs policy guidance and support. Domestic manufacturers competing to launch cloud TV Since August 2011, SKYWORTH, Hisense, Changhong, Haier, TCL, Konka and other domestic color TV enterprises focused on the release of cloud tv. From the first half of 2011, the domestic flat-panel TV market downturn, forcing the color TV enterprises continue to manufacture new products to promote the market concept. In the past two years, domestic TV products have experienced three conceptual upgrades: Internet TV, smart TV and cloud tv. Internet TV has the function of network connection, through the content platform established by the manufacturer, search and obtain all kinds of video and information resources. Smart TV has an open operating system and software platform, through the application software provided by vendors, to achieve functional expansion and application