收信人名称地址.ppt

Chapter 2 Layout of a Business Letter Chapter One Layout of a Business Letter Objectives Warming-up Questions Layout of a Business Letter Format of a Business Letter Addressing the envelope E-mail Basics Exercises Voice mail tips Exercises Objectives Upon completion of this chapter, you should: be familiar with the layout of business letters. know the formats of business letters. know how to address the envelope. Warming-up Questions Name the ways of communication you know What is the structure of an English letter? Ways of communication Telephone Fax E-mail Letter Telegram Telex Means of reply Use fax (facsimile) or e-mail (electronic mail) in corresponding where possible. The fax is still widely used in international correspondence. A letter will take several days to a few weeks to reach the buyer. Sometimes a letter may be lost. A letter, however, is preferred over a fax or an e-mail for the initial contact. Avoid replying by telephone as there is no reference copy at both sides for future use. Moreover, the calls may often be answered by people unfamiliar with English in a non-English speaking country and the contact person may not be available to take the calls. Seven Basic Parts 信头 日期 封内地址 称呼 正文 结尾敬语 签名 Layout of a Business Letter 1.信头 letter Head 2.日期 Date 3.封内地址 Inside Address 4.称呼 Salutation 5.?正文 Body 6.结尾敬语 Complimentary Close 7.签名 Signature 8.事由 Subject 9.附件 Enclosure a 参考号 Ref.No. b 经办人 Attention Line c 抄送 Carbon Copy 要涵盖的议程/主题 1.China National Cereals, Oils and Foodstuffs Imp Exp Corp. 8 Jianguomen Nei Dajie Beijing 10005, China Telephone: 86-10-6526-8888 Fax: 86-10-6527-6028 E-mail: carl@ 10.Our Ref. Your Ref. 2.Date: 15th November, 20— 3.Messrs H. Ronald Co. 556 Eastcheap London, E.C. 3, England 8.Attention: Import Dept. 4.Dear Sirs, 9.Aquatic Products 5.We thank you for your enquiry of 5 Nove