药都银行（Herb bank）.doc

药都银行（Herb bank） Yaodu bank card marketing sidelights 2012-03-06 15:40 source: Bozhou municipal government finance office Bozhou pharmaceutical bank was originally restructured from the rural credit cooperative of Qiaocheng District, Bozhou city. It is located in the northwest of Anhui province. It covers an area of 2226 square kilometers and covers an area of 132 thousand hectares, with a population of 1 million 580 thousand. Well known at home and abroad gujinggong for Gujing Qiaocheng district; tobacco, wine, medicine, Tong is the four economic pillars Qiaocheng District, Qiaocheng District abounds in Chinese herbal medicine, the countrys largest trading center of Chinese herbal medicine is located in Qiaocheng district. Her business into a capital of Tom king, with 3700 years of history and culture of the ancient city, she has a long history, splendid culture of well-known, far and near. Qiaocheng district has rich historical and cultural heritage at the same time, it is a typical underdeveloped area, fewer bank outlets in rural areas, rural areas and the use of card issuing volume range is small, the township and financial self-service equipment terminal is very rare, at present, many rural people face cash loans difficult, difficult to use card dilemma. The absence of financial services has restricted the social and economic development of the vast rural areas in China and affected the quality of life of rural residents. How to use the card to improve the level of popularity of rural financial services, for the majority of rural residents to provide convenient, fast and safe card services, has become an important issue of economic and social development in rural areas in our region. According to the spirit of the Party Central Committee and the State Council on the improvement of rural financial services, to further improve the rural area financial service environment, support the construction of new socialist countryside, Yaodu bank through a series of specifi