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通讯稿(Newsletter)
通讯稿(Newsletter)
The press release.
I. The concept of communication:
Communication is a form of news report which uses narrative, description, lyric and discussion to reflect news events or typical characters in a specific, vivid and vivid way. It is a kind of narrative, a style commonly used in newspapers, radio stations and news agencies.
Two types of communication: communication is divided into general chronicle communication, interview (interview, interview), small story, Jina, festival, documentary, informative, close-up, sketches, sidelights, sketches, interview notes.
Three language features of the newsletter:
(1) true and objective, not fraud, not blindly exaggerated;
(2) the event has strong timeliness and requires at least one day;
(3) the narrative is clear, organized and vivid;
(4) the discussion is profound and vigorous; do not float on the surface.
Four writing the newsletter
1, the beginning of the newsletter
(1) establish a clear theme;
(2) draw a shining subject.
2, the text of the newsletter describes the six elements of the event (time, place, character, the cause of the matter, the process, the results);
First, choose between two and three pieces that best reflect the nature of things, the most typical and most attractive materials;
Second, use scenes and details to highlight the highlights of a person or thing;
Third, a comprehensive use of narrative, description, lyric, discussion and other expressions;
Fourth, the integrated use of analogy, repetition, parallelism and other techniques.
3, the end of the newsletter
(1) dig into the spirit of the characters and elucidate the influence or reflection on individuals or groups.
(2) dig out the meaning of things and clarify the guidance and educational significance of events for individuals and activities.
(3) objectively clarify the repercussions and influence of events or characters in society.
(4) summing up the experience and lessons learned, and putting forward further requirements for future wor
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