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如何预见对手的行动做个事前诸葛亮(How to anticipate the opponents actions beforehand, Zhu Geliang)
如何预见对手的行动做个事前诸葛亮(How to anticipate the opponents actions beforehand, Zhu Geliang)
As the saying goes, know thyself, know yourself, they said dont play not ready to battle , obviously is, ascertain in advance and understand the opponent will go to the next step, will improve your chances of winning.
But how can we foresee our opponents?
Ride on the head of a giant and strike a giant
In some movies, TV, we occasionally see some powerless little, riding in the giants head down big. In the business world, but also to see such a wonderful show a real estate case -- we have done, the reason why so many peers in Shanghai, Beijing and other places to imitate and follow us, mainly because we played such an occasion to leveraging the strong opponents, and the opponent played a sweat. Among them, a clear prediction of their opponents, and on this basis to make the right strategic and tactical preparation, the work can not be done.
We did this real estate project is a small house with only 202 houses, the beginning of the situation is relatively bad, sales resistance is also great. Whats the reason? The project is on sale in March, concerned about real estate friends should know that this season of the property market is relatively light. Equally influential is that the entire property market at that time was relatively low, turnover is very low, many projects are in a discount, gift Wuguan fees, etc., or the Ming or dark price war.
More importantly, this project from the date of birth on the side wall of a large tiger, a listed company launched covering 20 hectares of the name plate International Garden, the project is listed in less than a year, has invested more than 6 million yuan in advertising, Zachu a the famous brand, and has been in the ongoing generous investment in. At the same time, we compared the project and it, both in the size of the community, the volume rate, the rate of greening, landscape or interior function facilities, floor space and so on, almost all let
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