中原工商舖CentalineCommercial工商舖快讯月刊2015年1月.DOCVIP

中原(工商舖) Centaline Commercial 工商舖快訊月刊201年1月 Market Review January 201 中原(工商舖)年結記者招待會 Year End Press Conference conducted by Centaline Commercial 2014工商舖市場回顧 - 熱錢湧入 大額成交頻仍 Review on 2014’s Market Performance – Rich capital inflow brought along numerous notable transactions 中原(工商舖)董事總經理潘志明先生指出，2014年大手成交百花齊放，觀乎全年整體工商舖市場氣氛暢旺，外圍低息環境刺激熱錢流入本港投資市場，帶動大額成交表現突出。同時，個別發展商積極出售非核心物業套現獲利，促使大額盤源供應增多；加上買家趨向多元化，由資深投資者、本地中小企、外資基金以至國內資金均表現活躍，為市場帶來不少全幢或大面積零售項目成交，反映各方對工商舖後市充滿信心。 回顧2014年，工商舖市場合共錄得約200宗逾億元大手成交，較2013年全年約181宗高出近10%。其中涉及全幢/全個商場項目成交逾30宗，當中觀塘海濱道83號One Bay East東座以約HK$54.25億易手，屬今年成交金價最高的交易；其次為置富產業以逾HK$19億購入觀塘麗港城商場；第三位則為福利集團以約HK$16億售出中環全幢商業大廈。 逾億元成交增多，反映投資者對本港工商舖前景仍然看好，當中新興商業區備受關注，其中東九龍區的新落成商廈受歡迎程度與日俱增，分層以至全幢成交頻繁，連命名權放售物業更備受追捧。另一方面，有助提高項目彈性的活化工廈概念繼續熾熱，不少投資者/財團積極把工廈活化為商廈、酒店或銀座式商廈等用途。商舖方面，投資者對本港長遠零售業發展抱有信心，當中消費力有增無減的民生消費區商場，極具潛力，因而吸引不少投資者爭相入市。 According to Mr. Stanley Poon, Managing Director of Centaline Commercial, the Office, Industrial and Retail property market stayed blooming in 2014, recording particularly active sentiment among notable transactions. The low-interest era continued to draw hot money into Hong Kong, bringing up numerous remarkable transactions at huge consideration. Meanwhile, individual developers frequently released non-core premises for sale and thus increased market supply of large-scale projects. Hot market sentiment attracted a wide variety of buyers to participate, including experienced investors, local enterprises, foreign-capital funds, Chinese-capital, etc. They stayed active in acquiring whole block premises or large-scale retail projects, which reflected that market participants were optimistic towards the prospect of the office, industrial and retail property market. Reviewing 2014, the office, industrial and retail property market recorded about 200 transactions each valued over HK$100 million. This figure jumped up nearly 10% compared to 2013 when there were around 181 corresponding cases. Meanwhile, over 30 transactions involved whole block prem