电子商务chap03.pptVIP

Chapter 3Electronic Retailingproducts service Learning Objectives Describe E-retailing Discuss the commodities that suitable for selling online Describe the business model of e-retailing Describe the online travel Describe the e-recruiting Opening case:Amazon--the king of e-retailing Amazon is the largest cyber-bookstore in the world,with 50% of the cyber book market share. It was opened in July 1995,and it sold $15.7 million in 1996. Its sales climbed to $600 million in 1998,$5300 million.Amazon listed more than 10 million titles in its electronic catalog in spring 2000.