英语演讲MG.pptVIP

The introduction of MG MG is short for Morris Garages. In 1910, Morris , the father of MG, established the Morris garage that filled the blank of the UK sports car market.The brand of MG was born in 1924 accurately. The MG corporation has been famouse for producing MG roadster since then. MG is so famous that anyone who knows car will tell you: once driving an MG sports car, you will enter a world of pure British sports car. In 2000,British MG and Rover corporation combined ,named MGR.It is the only vehicle mass production of large automobile companies in British with a 101-year history, whose production base is located in Birmingham. The logo of MG The causes of bankruptcy In April 2005, British MG-Rover corporation went bankrupt . The causes of bankruptcy: The automotive industry policy of British government; The cultural concept of only pursuing high-end consumers; The influx of foreign products ; Shortage of funds: no money to develop new models; The rebirth of MG in China On July 22, 2005, MG ,the legendary British brand that expired after a lengthy illness, was acquired by Nanjing Automobile Corporation (NAC) successfully. The rebirth of MG is the most splashy example of how China’s growing economic might is reaching carefully into foreign markets. In April 2007 , NAC was acquired completely by Shanghai Automobile Industry and Corporation (SAIC) who’s the new master of MG. At present ,MG cars are gradually put into production in MG7, MG5, MG3 series and MG TF sports car series.Cars are saled in domestic and international market simultaneously . The base of Chinese market is in Nanjing, and international market base is in the UK Longbridge. * * MG NAC Octagon: it contains far and wide ，stability ，trustiness ?and loyalty M means affirm and welcome, It reflects the consumer groups of it G is a kind of state that all people hope to achieve, it is achievement, good taste, and accomplishment MG：Let rapid heart beat * * *