给老板写英语邮件的技巧.docVIP

给老板写英语邮件的技巧 你希望电子邮件能有效地传递信息,那么就一定要去揣摩读者的心态。 I you really want to get your message across, make sure you understand the mindset of the person youre emailing. 以下是能帮你写好邮件的七个建议,这些都是从我担任战略顾问的25年经验中总结而来。这七大诀窍有一个共同点,那就是都非常注重揣摩阅读者的心理。为什么这一点非常重要?在对方收到你发出的邮件后,他就会马上在心里将你的邮件进行分拣归类,很有可能就归入了那些糟糕的类目下,比如:“忽略并归类为垃圾邮件”、“以后再读”、“现在读,但不采取行动”等等。而显然,你所期望的是对方将你的邮件归类为“现在看并马上采取行动”。 Below youll find seven tips to help you be a better email writer, which I have drawn from my 25 years’ experience as a strategy consultant. What these seven tips have in common is that they focus on the psychology of the reader. Why is that important? As soon as a reader receives a text, he mentally pigeonholes it into one of several, possibly damning categories: “ignore and ditch,” “read later,” “read now, but no action.” Obviously you want your reader to pigeonhole your textin the “read and act now” slot. 如果想要你的阅读者做出积极的回应,懂一点社会心理学和行为经济学会对你有所帮助。具体来说,关于这两个领域的一些基础知识,有两本书非常值得一读。第一本是罗伯特?希尔蒂尼(Robert Cialdini)的《影响力:说服的心理学》(Influence:The Psychology of Persuasion),这本书对顺从行为进行了心理学分析,即什么因素能让一个人答应他人的要求;另外一本是由理查德?塞勒(Richard Thaler)和卡斯?孙斯坦因(Cass Sunstein)合着的《推动力》(Nudge),这本书对各种系统进行了分析,帮助人们提高作出对自身更为有利选择的能力。虽然这两本书本身不涉及商务写作,但是包含了一些非常实用的相关理论。在这些理论的基础上,我总结出了以下的建议,它们与你在别的地方学到的那些常见的商务写作技巧,比如“避免使用被动语态”、“避免使用行业术语和缩略语”、“变换语句的长度和结构”等,将互为补充。 To get your reader to respond positively, it helps to understand a little about social psychology and behavioral economics. Specifically, two great books serve as a good intellectual foundation to these fields. The first is Robert Cialdini’sInfluence: The Psychology of Persuasion, which addresses the psychology of compliance, i.e. 上一篇英语： 实用办公室的英语下一篇英语： 没有了查看更多关于办公英语的文章网友同时还浏览了： 实用办公室的英语 办公室常用的英语口语二 办公室经典的英语口语 外企办公室常用的英语口语 60个单词拿下办公室的英语 十句职场地道的口语 the factors that cause one person to say yes to another person. The second is Richard Thaler’s and Cass Sunstein’sNudge, which examines systems that help people improve their ability to select options that will make them better off. While these b