中国历史再现与文体验馆项目可行性研究报告.doc

PAGE \* MERGEFORMAT - 27 - 中国历史再现与文化体验馆建设项目可行性研究报告 项目名称：中国历史再现与文化体验馆建设项目 工作阶段：可行性研究 项目地点：重庆市江北区 项目负责：董诗娜 项目编制：董诗娜 贾 敏 吴苑萌 陈 佳 杨 柳 目录 目录·································································2 一、总论·····························································5 （一）项目背景·······················································5 1.项目名称·······················································5 2.项目地点·······················································5 3.项目性质·······················································5 4.项目负责人·····················································5 5.项目组成员·····················································5 6.项目运作方式···················································5 7.报告编制的主要依据·············································5 （二）项目概况·······················································5 1.项目范围·······················································5 2.项目地址·······················································5 3.项目目标·······················································6 4.项目投入总资金和效益···········································6 5.主要经济技术指标···············································6 6.结论···························································6 （三）可行性研究范围·················································7 二、项目背景和发展概况···············································7 （一）项目提出的背景·················································7 1.国家或行业发展概况·············································7 2.项目发起人和发起缘由···········································8 （二）项目发展概况···················································9 （三）投资必要性·····················································9 三、市场分析与建设规模···············································10 （一）全国文化产业市场分析···········································10 （二）市场调查·······················································10 1.拟建项目产出物用途调查·········································10 2.产品现有生产能力调查···········································10 3.替代产品调查···················································10 4.产品价格调查···