《我国新闻报道中的女大学生形象构建分析》毕业学术论文.docVIP

l l 我国新闻报道中的女大学生形象构建分析 A study on Female College Students Images in the News Reports from Chinese Media 摘要 我国新闻报道中关于女大学生的新闻报道屡见不鲜。女大学生作为众多女性群体中普通的一员，已成为社会公众备受关注的一个群体。本文旨在详细分析中国新闻报道中的女大学生形象，探究新闻背后的女大学生真实形象。 本文首先随机抽取了200篇我国2010-2012年度关于女大学生的新闻报道，然后运用内容分析法和个案分析法，对新闻报道中的女大学生形象进行分析，发现经过新闻媒体的扭曲，社会给我国女大学生强加上了一些标签，比如：女大学生卖淫，傍大款，被包养，二奶，一夜情，拜金主义，享乐主义，色情，暴力，犯罪，吸毒，大学生夫妻部落等等，这些标签日益影响着女大学生在社会公众心目中的形象。为了发现女大学生背后的真实形象，本文从女性刻板印象，眼球经济的盛行，受众需求论和女大学生自我保护意识四个方面探讨了女大学生负面形象的成因，并且最终对如何正确的塑造我国国新闻报道中女大学生形象这一问题，从女大学生自我保护意识的提高、规范新闻工作者从业准则和职业道德、加强媒介管理三个方面提出了对策与前瞻。 关键词：女大学生 新闻报道 媒介形象 Abstract News reports in our country of the female college students it is often seen. Female college students as many women groups in general, has become a public concern group. This article aims to detailed analysis of Chinese news reports in the image of female college students, and to explore the news of female college students real image behind. This paper first randomly 200 articles 2010-2012 year in China about female university students news reports, and then use the method of content analysis and case analysis ,to analyze the news reports in the image of female college students 。the findings are follows： female college students, prostitution, find a sugar daddy, kept, mistress, one-night stands, hedonism, pornography, violence, crime, drug addiction, college student couples tribe and so on,。 This label has more significant effect on female college students in social public image. In order to discover the truth image of the female college students behind the news, this article from the theory of female stereotype, eyeball economy prevails, the audience demand and the female college students awareness of self protection to look for the causes of the negative image of female college students, Finally ,It put toward some measure to rebuild female college students images in news report，which can be three parts ： the improvement of the female college students self protection awareness, standardize the news pr