电子商务:管理角CH16.pptVIP

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  • 2018-10-11 发布于江苏
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电子商务:管理角CH16

Chapter 16 Launching a Successful Online Business and EC Projects Learning Objectives Understand the fundamental requirements for initiating an online business. Describe the process of initiating and funding a start-up e-business or large e-project. Understand the process of adding EC initiatives to an existing business. Describe the issues and methods of transforming an organization into an e-business. Describe the process of acquiring Web sites and evaluating building versus hosting options. Learning Objectives Understand the importance of providing and managing content and describe how to

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