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- 2018-11-06 发布于四川
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VALASSIS®
C O U P O N
INTELLIGENCE REPORT
Influencing consumers along the path to purchase
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Table of contents
Executive summary 3
Key trends in coupon use 4-7
Overall use
Frequency of use
Use by media type
Making purchase decisions 8-9
At home: 10-14
Coupons and discounts influence product, brand and store selection
Shopping list vs actual purchases VALASS
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