化妆品专业英语 lesson3.ppt

The advertising tactics used to influence such consumers vary（使不同; 使多样化） by company and by product, however, most of models used by these companies tend to（趋向; 偏重）be celebrities or young, pretty women. All these models are airbrushed to appear to have flawless skin, without so much as a single blemish to convey（传递） unrealistic images and a false sense of hope to the vulnerable consumer. 6 Most of people have the desire to be more beautiful or more attractive because the more beautiful people are the more confident and happier they feel. This is a very basic and huge non-stopping demand of people, and so one of the biggest markets for manufactures making money. That is why top cosmetic manufactures constantly produce a variety of new products that satisfy this need for each range of age. Cosmetics really help people looking more beautiful, attractive and confident. However, most of the cosmetic products are exaggerated by the producers on media. 7 People spend a lot of time and money but what the products can really do for people is not that much as said on the media. According to statistics, ten billion dollars were spent a year on cosmetics and skin-care products alone. Nothing is wrong with trying to be more beautiful but we should know that good personality is much more important and valuable than good appearance, and success is not based on good appearance but based on our hard work and achievements. Remember that we are judged by our personality, hard work, and achievements not by what we put on. 兰蔻小黑瓶广告词 What makes a woman feel beautiful ? Its a freshness . A illuminating from within . What makes a woman feel beautiful ? It‘s about presents of radians，shines ,deep inside . 法语 What makes a woman feel beautiful ? It’s elegance that glows from within . 法语 A youthful aura. A youthful aura. A youthful aura. Advanced Night Repair 雅诗兰黛特润修护肌透精华露(第六代小棕瓶) For me, its the best in the world. Its my color riche. Intensely the rich colors that never end. So soft, so sm