2016年 中国营销趋势研究.pdfVIP

China agency Scope 2016 中国营销趋势研究 A Research Study Conducted by R3 and SCOPEN since 2006 该研究始于2006年，由胜三和SCOPEN 联手开展 6th edition 第六版 2016 AGENCY SCOPE 2016 Methodology 方法论 UNIV ERSE 1 Our 2016 Survey comprises marketing leaders responsible for: marketing, communications and advertising in China. Each respondent’s company must be currently working with at least one creative or media agency in China. The professionals interviewed i