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英文版商务谈判计划书.docVIP

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英文版商务谈判计划书

商 务 谈 判 计 划 书 专业班级: 11市场营销专升本 学生姓名:拾以婷,李玉敏,叶蕾,汪平莉,张晨,朱真真 吴颖翔,章王亮,张玉铜,尹成存 Phone Agency Company Negotiation Plan 1.Backgrounds Our company : Our company was established on April 20, 2000, mainly engaged in mobile voice, data, IP telephony and multimedia services. In addition to providing basic voice services, it also offers mobile phone sales agents, IP phones and other value-added data services, with Global, M-Zone, Shen Zhou Xing and other well-known customer brands. Opponent company : Samsung Group is South Koreas largest conglomerate, has sales outlets in many countries and regions, businesses involved in electronics, finance, machinery, and many other fields, in the international market highlights prowess. 2. Theme Cooperate with each other to obtain, at a reasonable price to buy 5000 mobile phone, customized technical guidance and after-sales service and reasonable time. 3. Team members Leader:Gao Tiaoqin Main negotiator:Yan Bin Assist negotiator:Huang Mengmeng Legal advisor:Jia Miao Financial advisor:Gao Tiaoqin Analysis of opponent negotiating team members Guo Xvru:good reaction force(Leader, Assist negotiator) Chen Jiali:calm(Legal advisor) Zhao Yajing:strong observation ability(Financial advisor) Zhang Najuan:good at debating(Main negotiator) 4. Negotiation situation analysis Our advantages : 1) Good operating performance and great development potential 2)As a buyer, we have the initiative in the choice of cooperation companies. The opponent’s advantages: Tough brand strength , multi-service network。 Our disadvantages: Since the machine is customized contracts, time-consuming, it is difficult to profit in a short time. The opponent’s advantages: Initial negotiations with us,not familiar with the market. 5. Negotiation goals 1).The highest goal: Opponent company can allow us to take installments, with the lowest price to buy.. 2).Acceptable goal:Establish long-term partnership, cooperation and win-win。 3).The lo

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