齐齐哈尔第二制药厂假提药案分析.pptVIP

Drugs false advertising药品虚假广告问题;; 健康，是每个人的美好愿望。而现在各种虚假药品广告信息充斥着各大主流媒体，包括电视、广播、报纸以及发展迅速的互联网。在巨大利益的诱惑下，他们把公众健康于不故，公然发布虚假广告药品信息，对于患者轻者延误病情，重则危机生命。;;What is false drug ads?;The dangers of false advertising!;Accordance with the provisions of the Drug Administration Law , the following drugs should not be advertising:;here are so few false drug advertising performance:;;;;;;Why is there such a phenomenon?;The improvement of system of legal regulation of false advertising;;;Supervision and management, on the one hand the better protection of the masses drug safety, the full implementation of the Governments responsibility; On the other hand, is also a good drug competitive market order to maintain, protect law-abiding drug production and operation of the legitimate pharmaceutical advertisementsinterests. 对于药品广告进行监督管理，一方面可以较好的保障广大人民群众的用药安全，充分履行政府的责任；另一方面，也是对良好药品竞争市场秩序的维护，保护那些守法药品生产经营者的合法利益。 ;