通海秀山文化旅游开发问题及解决方案.doc

. .. 目 录 摘要……………………………………………………………1 1引言…………………………………………………………2 1.1研究综述 ………………………………………………2 1.2研究意义 ………………………………………………3 2 可供开发的通海秀山文化要素……………………………4 2.1 秀山物质文化要素……………………………………4 2.2 制度文化要素 …………………………………………5 2.3 精神文化要素 …………………………………………6 3 秀山文化旅游的开发 ………………………………………7 3.1 物质文化旅游资源要素开发 …………………………8 3.2 制度文化开发 …………………………………………8 3.3 精神文化旅游要素的开发 ……………………………9 4 秀山文化旅游的保护………………………………………10 5 参考文献 …………………………………………………12 136 后记 ……………………………………………………… 13 通海秀山文化旅游开发问题及解决方案 [摘要]：文化旅游作为一个全新的旅游分支正在迅速发展，各地文化旅游的开发也在火热进行中。但近现代以来,随着经济的发展和社会的进步，风景名胜区的管理保护和开发的矛盾日益突出，解决二者之间的矛盾已成为一个迫切的问题。秀山作为我省的一个4A级风景名胜区,也是一个集佛、道、儒三教于一山的特殊山体文化景观，必须有与其地位相适应的管理体制和机制。本文从秀山旅游发展的现状和文化要素分析入手,对秀山的文化旅游资源即佛教寺建筑、匾额楹联、礼乐和书法，市场特征与市场细分等进行探讨，分析秀山文化旅游发展目前存在的主要问题,并针对问题，提出方案，确立秀山旅游发展的战略系统。 [关键词]：文化旅游 开发 通海秀山 On the Development of Cultural Tourism of Xiushan mountain in Tonghai [Abstract] : As a new branch of tourism, cultural tourism is developing rapidly, so as the exploitation of cultural tourism is in a fiery ongoing. But in modern times, with the development of economic and the social progress, the contradictions between management protection and exploitation to scenic spots has become more and more obvious, so resolving the contradictions between the two have become a pressing issue. As a provincial four-A scenic spots, Xiushan mountain is a special mountain cultural landscape combine with Buddhism, Daoism, Confucianism, so it’s necessary to set up a management mechanism compatible with it’s style.Began with the analysis on Xiushan mountain’ developmental status and cultural elements , this paper explores the cultural tourism resources, that is the Buddhist temple construction, the couplets tablets, music, etiquette and calligraphy of Xiushan mountain, as well as market characteristics and market segmentation. According to the analysis to the present problems existed in developing Xiushan cultural tourism resources, this paper put forward some proposals to establish a strategy system for the development of Xiushan to