ibm跟软件的故事(顶级企业的发展思路)资料.pptVIP

* IBM software story The IBM software story Prepared for IBM by 11th Avenue page 1 IBM software story People consume only what they need, when they need it. The leading utility provider in Spain is launching an automated energy management system that enables more than 300 industrial customers, 900 service providers and 11,000 households to better control their energy usage. Users will be able to establish consumption protocols to minimize electricity use in peak periods and to take full advantage of renewable energy resources when available. page 4 IBM software story They know the best way from A to B. The Singapore Land Transportation Authority is improving one of the most modern, affordable and heavily used public transport networks in the world, by adding an integrated payment option that can be used for the bus or the train, plus parking and vehicle congestion charges. And in the background, the system studies the usage data to help design new schedules and routes that will further reduce congestion. page 5 IBM software story They access the best and brightest, from anywhere. A medical imaging systems designer develops technology that enables medical professionals to view medical images—such as X rays, computed tomography scans and MRIs—via wired and mobile devices, including laptops, smart phones and Web-enabled PDAs, which allows doctors who are not physically on site to lend their expertise and provide medical assistance— a breakthrough for the medical profession. page 6 IBM software story They spend more time with the people and things they love. Harley Davidson is engaging their raving customers in unique ways empowering them to connect over social networks, share photos, plan rides, create blogs and engage in a way that turns their customers into sellers. page 7 IBM software story They see hi