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HOW I DID I T
The Idea: In search of high- Zappos’s CEO on
caliber employees to staff its
call center, Zappos relocated
the entire company from San Going to Extremes for
Francisco to Las Vegas in
2004. Here’s why the move Customers
made sense.
by Tony Hsieh
•
Reprint R1007A
The Idea: In search of high-caliber employees to staff its c
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