中小企业发展战略问题.docVIP

摘 要 中小企业发展战略是为了完成一个伟大使命所制定的方向、方针、政策、策略与措施。战略是一种具有远见性的谋略。我国的中小企业大多是民营和私营企业，即使有的企业在初创时还不懂什么叫战略，但它抓住了机遇和运作方式，实质就已初步具备了战略思维。战略决定成败，战略决定企业何去何从，做什么？为谁做？如何做？等重大问题，策划和选择适合自身特点的发展战略对中小企业尤为重要。 关键词：民营企业；人力资源管理；问题分 Abstract The small and medium-sized enterprise development strategy is to complete a great mission to the directions, principles, policies, strategies and measures. Strategy is a far sighted strategy. Most of Chinas small and medium-sized enterprises are private and private enterprises, even if some enterprises in the start-up time do not know what is the strategy, but it has seized the opportunity and mode of operation, the essence is preliminary already have strategic thinking .Strategy determines the success or failure, the strategic decision to enterprise decide on what path to follow, what to do? For who? How to do? The major problems, planning and development strategy selection of suitable especially。 Keywords : The private enterprise ; Human resource ; Problem analysis 目 录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc408940939 第一章 中小企业现状分析 PAGEREF _Toc408940939 \h 1 HYPERLINK \l _Toc408940940 1.1我国中小企业的界定 PAGEREF _Toc408940940 \h 1 HYPERLINK \l _Toc408940941 1.2中小企业的现状与问题 PAGEREF _Toc408940941 \h 2 HYPERLINK \l _Toc408940942 1.2.1外部环境现状 PAGEREF _Toc408940942 \h 2 HYPERLINK \l _Toc408940943 1.2.2自身存在的问题 PAGEREF _Toc408940943 \h 3 HYPERLINK \l _Toc408940944 第二章 中小企业战略选择 PAGEREF _Toc408940944 \h 4 HYPERLINK \l _Toc408940945 2.1中小企业的发展阶段 PAGEREF _Toc408940945 \h 4 HYPERLINK \l _Toc408940946 2.2中小企业发展阶段的战略选择 PAGEREF _Toc408940946 \h 5 HYPERLINK \l _Toc408940947 2.2.1创业阶段的战略选择 PAGEREF _Toc408940947 \h 5 HYPERLINK \l _Toc408940948 2.2.2成长阶段的战略选择 PAGEREF _Toc408940948 \h 6 HYPERLINK \l _Toc408940949 2.2.3成熟阶段的战略选择 PAGEREF _Toc408940949 \h 8 HYPERLINK \l _Toc408940950 第三章 中小企业战略实施与控制 PAGEREF _Toc408940950 \h 11 HYPERLINK \l _Toc408940951 3.1战略实施前的评价 PAGEREF _Toc408940951 \h 11 HYPERLINK \l _Toc408940952 3.1.1对战略方案进行审视 PAGEREF _Toc4089409