国际商务研究外文文献Contextualizing international business research_ Enhancing rigor and relevance.pdf

Journal of World Business 53 (2018) 303–306 Contents lists available at ScienceDirect Journal of World Business journal homepage: /locate/jwb Contextualizing international business research: Enhancing rigor and T relevance a,⁎ b c Mary B. Teagarden , Mary Ann Von Glinow , Kamel Mellahi a Professor of Global Strategy, Thunderbird School of Global Management at Arizona State University, United States b Knight Ridder Eminent Scholar Chair in International Management, Florida International University, United States c Professor of Strategic Management, Warwick Business School, Warwick University, United Kingdom A R T I C L E I N F O A B S T R A C T Keywords: Context differentiates international business (IB) from traditional Business research. Along with many IB Context scholars, we argue that context should be much more adequately emphasized in IB research. Location differences Contextualization are commonly ignored; complexity and polycomplexity–and other levels of analysis issues–are rarely ac- International business research knowledged; and the relevance of models and theory developed in Western contexts is not adequately questioned National culture or explored.