Broadcasting,Cable,theInternetandBeyondChapter5培训课件.pptVIP

Broadcasting, Cable, the Internet and BeyondChapter 5 Television Networks - The New Networks UPN - United Paramount Network Started 1995 Star Trek and WWE Smackdown WB - Warner Brothers Started 1995 Buffy, 7th Heaven and Smallville Pax TV - Started 1998 Programming based on family values Broadcasting, Cable, the Internet and BeyondChapter 5 Network Television (continued) The 4 major networks (ABC, CBS, NBC and FOX) have the majority of television viewers About 47% of all television viewers watch these four networks New networks such as UPN, WB, and Pax have smaller audiences. They