公司理财教材新讲义（1）--巫跟懋.pptVIP

Introduction to Corporate Finance Corporate Finance addresses the following three questions: What long-term investments should the firm engage in? How can the firm raise money for the required investments? How much short-term cash flow does a company need to pay its bills? (RWJ ch.1) The Balance-Sheet Model of the Firm The Balance-Sheet Model of the Firm The Balance-Sheet Model of the Firm The Balance-Sheet Model of the Firm Capital Structure The Firm and the Financial Markets Financial Markets Primary Market When a corporation issues securities, cash flows from investors to the firm.