Digital Marketing Content Optimization（内容优化） The Defination of Title Tag（Title Tag的定义）.ppt

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2020-09-30 发布于北京
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Digital Marketing Content Optimization（内容优化） The Defination of Title Tag（Title Tag的定义）.ppt

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The Definition Of Title Tag 汇报人：刘巧曼 2017年12月20日江苏经贸职业技术学院 Title Tag Definition 1 Why are Title Tags so Inportant 2 How to Wrte Title Tag 3 目录 Contents 目录 Title Tag Definition 1 Title Tag Definition Title Tag Definition Title The title is the main text that describes the content of the page. The title of the page appears as the main link in the search engine. It is used as a browser title, label, and shortcut, and is the default name when bookmarking your web page. The title is the most important element to improve your SEO score and search engine ranking! Why are Title Tags so Inportant Why are Title Tags so Important 2 Title tags are a major factor in helping search engines understand what your page is about, and they are the first impression many people have of your page. Title tags are used in three key places: (1) search engine results pages (SERPs), (2) web browsers, and (3) social networks. 1. Search engine result pages Your title tag determines (with a few exceptions) your display title in SERPs, and is a search visitor's first experience of your site. Even if your site ranks well, a good title can be the make-or-break factor in determining whether or not someone clicks on your link. Why are title tags so important Why are Title Tags so Inportant Title tags are a major factor in helping search engines understand what your page is about, and they are the first impression many people have of your page. Title tags are used in three key places: (1) search engine results pages (SERPs), (2) web browsers, and (3) social networks. 2. Web browsers Your title tag is also displayed at the top of your web browser and acts as a placeholder, especially for people who have many browser tabs open. Unique and easily recognizable titles with important keywords near the front help ensure that people don't lose track of your content. Why are title tags so important Why are Title Tags so Inportant Title tags are a major factor in helping search engines understand what