- 1、本文档共60页,可阅读全部内容。
- 2、原创力文档(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
- 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
GLOBAL
GLOBAL TEAM
SECTION HEADINGTABLE
SECTION HEADING
TABLE OF CONTENTS
PAGE 1C AT E R P I L L A R I N C .2 0 1 4 Y E A R I N R E V I E W
PAGE 1
C AT E R P I L L A R I N C .
2 0 1 4 Y E A R I N R E V I E W
LEADERSHIP
Chairman’s Message 2
Executive Officers/Officers 4
Board of Directors 5
SEGMENTS AND CORPORATE DIVISIONS
Construction Industries 7
Customer Dealer Support 11
Energy Transportation 15
Caterpillar Enterprise System Group 18
Financial Products Corporate Services 24
Law and Public Policy 30
Resource Industries 38
PERFORMANCE
TOC \o 1-1 \h \z \u Financial Performance 44
Market Performance 46
Business Performance 47
2014 Global Performance by Region 48
Five-Year Financial Summary 50
AT-A-GLANCE
Business Overview 51
Global Footprint 52
Caterpillar Foundation 53
Trademark Information 59
CHAIRMAN’S MESSAGE
CHAIRMAN’S MESSAGE
PAGE 2C AT E R P I L L A R I N C .2 0 1 4 Y E A R I N R E V I E W
PAGE 2
C AT E R P I L L A R I N C .
2 0 1 4 Y E A R I N R E V I E W
Doug Oberhelman Chairman CEO Caterpillar Inc.
WE’VE DONE SO MANY THINGS THAT DEMONSTRATE HOW ENTHUSIASM AND TEAMWORK ARE VERY ALIVE AND WELL AT CATERPILLAR.
A Remarkable Global Team
When I think of the scope and breadth of Caterpillar, I know everyone has to pull in the same direction every day to get done what we need to get done. It’s a huge, huge undertaking; that’s why a global team is so important. We have a great team. It’s the best in the industry.
Our team delivered higher profit per share in 2014; it increased to $5.88 from $5.75 in 2013 and, excluding restructuring costs, it improved even more – from $5.97 in 2013 to $6.38 in 2014. We had better profit per share even though sales and revenues for the year were down slightly – from $55.7 billion in 2013 to $55.2 billion in 2014.
We had our fourth consecutive year of market share improvement in 2014. Safety and quality also improved. Operating cash flow was the third highest in our history. We ended the year with a strong balanc
您可能关注的文档
- 【产品手册】空中客车Airbus_产品宣传册Brochure_HForce_2016_市场营销策划_.docx
- 【产品手册】力拓矿业RioTinto_公司宣传册Brochure_RioTinto_Brochure.docx
- 【活动策划】南通群星演唱会项目提案_营销策划_活动策划方案.pptx
- 【产品手册】力拓矿业RioTinto_业务宣传册Brochure_Technology_Innova.docx
- 【产品手册】空中客车Airbus_产品宣传册Brochure_A350-XWB-Training_市.docx
- 【产品手册】法国航空AirFrance-KLM_公司宣传册Brochure_Africa_2014_.docx
- 【产品手册】康宁玻璃Corning_产品宣传册Brochure_Falcon_Tubes_Pipe_.docx
- 【产品手册】空中客车Airbus_产品宣传册Brochure_Powerline_市场营销策划_世界.docx
- 【产品手册】杜邦Dupont_业务宣传册Brochure_Healthcare_Brochure_市.docx
- 城镇市容环境卫生劳动定额HLD47-101-2008(最新).docx
市场分析:提供详细的市场规模、市场趋势、市场需求以及竞争格局的分析,帮助客户了解行业的现状和发展前景。 竞争对手研究:深入分析主要竞争对手的市场份额、业务模式、优势劣势等,提供差异化竞争策略建议。 行业动态:跟踪行业最新的政策法规、技术创新和市场动向,帮助客户及时掌握行业变化。 客户需求分析:研究目标客户的偏好、消费习惯和需求变化,为产品定位和市场营销提供支持。 投融资分析:分析行业内的投融资活动和资本流向,帮助客户评估投资机会和风险。
文档评论(0)