绿色会展的发展与对策研究.pdfVIP

摘要 随着生活水平的提高，人们越来越关注自然、低碳的环保生活。与此同时，会展业 也向着绿色、环保的方向前进和发展，在一定程度上也影响着城市经济以及社会经济的 发展。会展场馆之间的竞争优势不仅体现在场馆的外在因素上，还体现在其对生态环境 的保护方面。因此，在经营管理过程中，要把具体的经营活动和环保工作进行紧密结合。 本文首先阐述了本次研究的背景、意义以及国内外的研究现状，介绍了会展场馆绿色经 营的基本内涵，然后对于开展绿色会展的必要性进行了一定的分析，对于构建绿色会展 体系进行了相关思考，探讨了如何开发绿色会展活动，最后进行了总结和展望。 关键词:绿色会展；内涵；必要性；开发；总结与展望 I Abstract As living standard rise, people pay more attention to advocate natural, low carbon life related to environmental protection consciousness. At the meanwhile, the advance and development of exhibition industry also gradually toward green and environmental protection system, to a certain degree, affects the development of city economy and social economy. The advantages of competition between exhibition venues not only embodies in its external factors itself, but also reflected in the protection of ecological environment. So the specific business activities must be tight coupled with the environmental protection work in the process of its operation and management. Firstly, this article elaborated the research background, significance and research status at home and abroad, then introduces the basic connotation of exhibition venues green management, then to carry out the necessity of the green exhibition must be analyzed, to build a green exhibition system which has carried on the related thinking, moreover the paper discusses how to develop green exhibition activities, finally summarized and prospected. Key Words ：Green exhibition; Connotation; Necessity; Development; Summary and outlook ； II 目 录 摘要 I Abstract II 1 前言- 1 - 1.1 研究背景及意义 - 1 - 1.2 国内外研究现状 - 1 - 1.2.1 国外绿色会展研究状况- 1 - 1.2.2 我国绿色旅游研究状况- 2 - 2 会展场馆绿色经营内涵 - 3 - 3 开展绿色会展的必要性分析- 3 -