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Digital Auto Report 2023
What consumers really want
VOLUME 1
This report: Volume 1
Understanding consumer
preferences and implications
Digital Auto Report • Consumer view – changing mobility preferences
2023 – Volume 1 • Implications for auto players – interface, subscription and charging
Coming up next: Volume 2
✓ Eleventh annual Digital Auto Report,
developed by Strategy and PwC Assessing global mobility market
dynamics
✓ Global consumer survey with a focus
on the US, EU and China (n = 3,000)
• Market outlook – penetration of technologies and mobility types
✓ Quantitative market outlook up to 2035, • Technology – shifting gears in connected, electric, automated
based on regional structural analysis
• Regulation – slowdown or acceleration of key policies?
✓ Interviews with industry executives at
OEMs and suppliers, and with leading
academics and industry analysts
Digital Auto Report 2023
Strategy
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