安永：亚太地区CEO如何在AI世代成长.pdf

CEOImperativeSeries

HowAsia-Pacific

CEOscangrowin

theAIeraamid

economicchallenges

EYCEOOutlookSurvey|AsiaPacificedition

/ceo-outlook-asia-pacific

APACreport|CEOImperativeSeries|1

TheOctober2023EYCEOOutlook

PulsefindsAPACCEOslargely

optimistic,withaneyetoAIand

transactionstosteergrowth.

Insteadofaconsistentpost-pandemic

reboundthatmanyCEOshadhoped

Inbrief

for,2023sofarhasbeenanything

butstable.However,despiteuncertain•Asia-PacificChiefExecutive

macroeconomicconditionscharacterized

Officers(CEOs)anticipate

bylingeringinflation,weakeninggrowth,

andaneconomicslowdowninChina,highergrowthin2024,

sentimentamongAsia-PacificCEOsisdespitepotentialbarriers

largelyoptimistic.Almosttwo-thirdsandongoingrisks

(65%)ofCEOsexpecttheirorganizations

toregisterhigherrevenuegrowthin•GenerativeAI(GenAI)emerges

2024comparedto2023.Additionally,asacrucialinvestmentfocus

60%ofCEOsexpecthigherprofitability.andisdivertingcapitalfrom

otherinvestmentbudgets

•Appetitetotransactremains

robust,withCEOspreferring

expansionopportunitieswithin

theAsia-Pacificregion

65%60%

ofCEOsexpecthigherofCEOsexpecthigher

revenuegrowthin2024.profitabilityin2024.