“六双驱动”的外贸人才创新创业能力培养模式.docxVIP

“六双驱动”的外贸人才创新创业能力培养模式

目录

一、内容描述................................................3

1.1外贸人才的重要性.....................................4

1.2创新创业能力的必要性.................................4

1.3“六双驱动”模式的提出.................................6

二、理论基础................................................7

2.1创新思维理论.........................................9

2.2创业能力理论........................................10

2.3双创驱动的理论框架..................................11

三、六双驱动模式概述.......................................13

3.1双创驱动的内涵......................................14

3.2六双驱动的具体内容..................................15

3.2.1创新驱动........................................16

3.2.2创业驱动........................................18

3.2.3市场驱动........................................19

3.2.4资源驱动........................................20

3.2.5技术创新驱动....................................21

3.2.6国际化驱动......................................22

四、创新思维的培养.........................................23

4.1发散性思维训练......................................24

4.2逻辑性思维强化......................................25

4.3批判性思维提升......................................26

五、创业能力的培养.........................................27

5.1商业计划书撰写......................................29

5.2企业经营管理........................................30

5.3融资渠道拓展........................................31

六、市场驱动的实践.........................................32

6.1市场调研方法........................................33

6.2市场细分与定位......................................34

6.3营销策略制定........................................36

七、资源驱动的整合.........................................37

7.1人力资源配置........................................38

7.2物力资源管理........................................39

7.3信息资源利用........................................40

八、技术创新驱动...........................................41

8.1新技术的学习与应用..................................42

8.2技术创新团队建设....................................44

8.3知识产权保护..........