2025年B2B思想领导力影响力报告:解锁隐形买家的力量 2025B2B Thought Leadership Impact Report Invisible Influence Unlocking the Power of Hidden Buyers.pptx

2025年B2B思想领导力影响力报告:解锁隐形买家的力量 2025B2B Thought Leadership Impact Report Invisible Influence Unlocking the Power of Hidden Buyers.pptx

2025B2BThoughtLeadershipImpactReport

Invisible

Influence:

UnlockingthePower

ofHiddenBuyers

2025B2BTHOUGHTLEADERSHIPIMPACTREPORT

2

Executive

Summary

Morethan40%ofB2Bdealsstallduetointernalmisalignmentwithinbuyinggroups.

Amajorcause:hiddenbuyers—internalstakeholdersw

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