Establishing Business Relations.ppt

Chapter 2 Establishing Business Relations(2-2) Chapter 2 Establishing Business Relations (2-2) The students are required to get familiar with the standard of the short business report writing and be able to compose a short business report independently. Skill-training Objectives The students are required to learn and master the often-used words, phrase and sentence patterns in the business letters of establishing relations. The students are required to learn some additional sentence patterns about establishing business relations. . Knowledge Objectives Knowledge related to establishing business relations. Key words, phrases and sentence patterns. Important Difficult Points Key words, phrases and sentence patterns Approach Project-based teaching, discussion, questions and answers Teaching Steps . Step 1. Lead InIf you want establish business relations with someone, how will you do?Step 2. PresentationIn this lesson, we well learn the second step in establishing and promoting business relations. And this step is the most important one in all the three steps in this chapter. We should understand how to introduce ourselves and state our requirements and demands clearly to our clients.  Step 3. Sample letter explanation Task 1: Read the sample letter and answer the questions Q1: Where did the writer find his customer? Q2: Why did the writer send this letter? Q3: What did the writer’s company can supply to his customer? Q4: Where can the customer get the information about the writer’s financial standing and commercial integrity?   Task 2: Learn the detail of the sample letter Establishing Business Relations Dear Sirs ? As your name and address were listed in The Chemicals, we are writing you in the hope of establishing business relations with you. ? We are one of the leading exporters of Chinese chemicals and have enjoyed a good reputation through fifty years’ business experience. We are sure that you will be quite satisfie