皇冠酒店设计标准手册.doc

皇冠酒店设计标准手册 Crowne Plaza Design Standards Manual Index 索引 Section 1.0 Introduction 介绍 1.1 Statement of Purpose 目的陈述 1.2 Brand Positioning and Defining Features 品牌定位，显着品牌特性 1.3 Standards Organisation 设计标准架构 1.4 Design Philosophy 设计理念 1.5 Using the Design Standards 设计标准的使用 1.6 Design Review Process 设计审核程序 1.7 Document Submission Requirements 文件提交要求 1.8 Document Submission Approval Sequence 文件提交审批程序 1.9 Variances 变更 1.0 Introduction 介绍 1.1 Statement of Purpose目的陈述 The purpose of the Crowne Plaza Brand Design Standards Manual is to establish acceptable standards for the sitescape, architecture and interior design. 为Crowne Plaza? 皇冠假日酒店写就的设计和建造标准手册是设立酒店的外部环境、建筑和室内设计的可接受标准。 The intent is not to create a standard design style, but rather one of consist quality and ambiance.It will establish a defined level of guest expectation and a means to measure and maintain a basic level of quality at every Crowne Plaza Hotel. The intent also is not to limit architectural and interior design solutions but to allow for freedom of design expression appropriate to each market while meeting overall brand goals. 其目的不是设定一个标准的设计风格从更深远的意义上来说是要建立同一品质和品牌的一致性。这个标准将在每个Crowne Plaza 皇冠假日酒店确立一个连贯一致的宾客期望值、并用来衡量和保持每间皇冠假日酒店的同一品质水准。当然，这并不是限制建筑设计和室内设计的解决方案，而是要求在满足总体品牌目标的情况下，给设计表达以足够的自由度来适合每个市场。 These Standards are intended to be used for several purposes. For potential investors and owners of Crowne Plaza properties, this document defines the commitment to quality of Crowne Plaza Hotels. For architects and other design professionals, this information is a guide to assist in the design process for the construction and renovation of Crowne Plaza properties. Potential Owners can refer to this document to identify the extent of work / cost required for the conversion of existing properties to the Crowne Plaza brand. In addition Crowne Plaza Hotels will use these Standards for the evaluation of property compliance during the Design Review process. 本标准可用于多种用途。对于皇冠酒店未来投资者和业主方，本标准定义了皇冠酒店的品质承诺。建筑师、专业设计人员在对Crowne P