Cross- Cultural Pragmatic Failure in Business English Interpretation.pdfVIP

Interpreter：Finally，1wishthe’’EconomicForum”agreatsuccess，and lish Inteprretation wishyougoodhealthandahappyfamily． From theanalysisofCroSS—culturalpragmaticfailure，itisfoundthatthe TheChinese“家庭幸福”expressesagoodwishwhichisoftenusedasa reasonsofritare various，someofwhichareinappropriatetransferoflanugage verbalism foropening addressata conference in China and itspragmatic structure andsomeofthem are differentsenseofvalues．Suchas “Haveyou meaningisgreatlybeyonditsreferentialmeaning．Butthetranslation ”ahap— hadyourmeal”(你吃了没有?) “Whereareyougoing?”(你去哪里?)in PYfamily”doesnthavesuchconnotationwhichisunacceptableatsuchacon— greetings．Thesecondonerefers tohtefailure causedbydifferentculture and fereneeinEnglish—speakingcountry．Theappropriatetranslationinthiscon— valuestandards．SuchastheChinesereplyis “No，no，Idon’thtinkso．’’ textmaybe ”Finally，1wish theEconomicForum agreatsuccessandwish whenrespondingtoacompliment． yougoodhealthandahappystayhere“． Todealwith suchpragmaticproblems，weshould paymoreattention to (2)ForeignParty：Itgreallyamarvelouspresent，thankyouverymuch! cultivatingstudents “Communicativecompetence” inourteaching，alsopay ChineseParty：我们送给你的这个礼物和我们送给你们公司老总的 moreattentiontotherelationshipbetweenlanugageandcultureinclass，intre · 礼物是一样的。 ducingmore foreign countriesculture and somecultural comparisonswhile Interpreter：Thisisthesamepresentwegivetohteheadofyourcompany． teachingthelanugageitself．，giveosmelecturesonculture andsoon．Only ForChinesepeople，thesamepresentwegivetoourcounterpartshows bythiswaycanwemotivatesutdentslearninginterest，increasetheirsensibili— ourrespectofrourcounterpart，becauseitshowsnodiscrimination．Butfor yttocult