06国贸1班欧阳彩云 邱小敏 莫亚 吴诗瑶 张其燕.ppt

‘’’’ * * 06国贸1班 欧阳彩云 邱小敏 莫亚 吴诗瑶 张其燕 1）To what extent is the appliance market regional rather than global?（欧阳彩云 3206004354） 2）What seem to be the key success factors in the appliance business?（邱小敏 3206004355） 3）Are Whirlpool‘s difficulties with its global strategy due to internal factors or to external factors beyond its control?（莫亚3206004353） 4）To what extent does Whirlpool’s experience suggest that globalization is not a good idea in the appliance business? Explain fully。（吴诗瑶 3206004356） 5）To what extent should Whirlpool adapt its global strategy? (You may want to （进入） Whirlpool