Chapter 10.ppt

Chapter 10 Cognitive Linguistics Contents 10.1 Introduction 10.2 Categorization and Categories 10.2.1 The classical theory 10.2.2 Prototype theory 10.2.3 Levels of categorization 10.3 Conceptual Metaphor and Metonymy 10.3.1 Conceptual metaphor 10.3.2 Conceptual metonymy 10.4 Iconicity 10.4.1 Iconicity of order 10.4.2 Iconicity of distance 10.4.3 Iconicity of complexity 10.5 Grammaticalization 10.1 Introduction Describe a car ★ box-like shape, wheels, doors, windows, engine, brakes, seat… ★ comfo