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The Key Habit of
Highly Effective Teams
Justin Rosenstein
@rosenstein
Hi, I’m Justin Rosenstein, co-founder of Asana.
(but this deck isnt about Asana)
For a decade, I’ve been
obsessed with one urgent
question for every leader...
Why do some teams march in unison
and achieve big dreams…
while others waste time, get stressed,
and lose steam?
I’ve found that the answer is
CLARITY
Highly effective teams get 3 things
from their leaders.
CLARITY OF CLARITY OF CLARITY OF
PURPOSE PLAN RESPONSIBILITY
1. Highly effective leaders give their teams
Clarity of Purpose
Clarity of Purpose
Today’s best-performing teams know why they exist
and what they are trying to achieve.
Ours is:
To organize the world’s To give people the power To help create an open
To help humanity thrive
information and make it to share and make the world — where everyone’s
by enabling all teams
universally accessible
world more open
at home and can belong,
to work together effortlessly
and useful and connected anywhere
Ask yourself:
If we’re wildly
successful,
how will the world
be different?
It’s easy to forget purpose when everyone’s
working hard and in the weeds.
A leader’s job is to ground the team
in its purpose.
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