外贸英语函电 课教案.docVIP

外贸英语函电 课教案 学 期:2008～2009学年第二学期 学 时: 90 系 （部）: 国际商务语言系 教 研 室: 商务英语教研室 授 课 教 师: 徐美荣 / 原辉 授课班级所在系 授课班级 国际商务语言系 07级国际贸易实务（英语）1班、2班、3班 第 1 次课教案 2009年3月3日 星期二 章 节: Chapter one Written Communication An overview 教学任务: Parts of a business letter Form of a business letter/Envelopes addressing 重点、难点: 1. The standard parts 2. /The optional parts 3.Form of business letters 教学内容提要: Parts of a business letter The Three Features: It has its own special language style and words. It is full of business termination, abbreviations and abbreviated phrases. It has close connections with international business practice. Form of a business letter 复习思考题、作业: What is the relations between EBC and foreign trade? 课后小结: 第 2 次课教案 2009年3月6日星期五 章 节: Chapter one Written Communication An overview 教学任务: 1. Envelopes addressing 2. Language and tone 3. Structuring communications 重点、难点: The Basic Principles of Business Letter Writing 教学内容提要: Envelopes addressing( clearness/ accurate/appearance) The rules of writing: Remember your Abc/Be courteous and consideration/ use appropriate tone/ Write naturally and sincerely/ Remember the KISS principle/ use modern terminology/ include essential details/ Be consistent/ Use active voice/ compose CLEAR communications/ 3.Structuring communications 复习思考题、作业: Do Ex. Page Ex. 小结: 第 3 次课教案 2009年3月10日星期二 章 节: Chapter one Written Communication An overview 教学任务: Language and tone/ StructuringCommunications Skill Training Chapter Two 重点、难点: The principles of business letter-writing 教学内容提要: 1.Four POINT PLAN 2.Training Situations: write a letter using the items giving below, inserting the necessary capitals and punctuation and addressing. China National Textiles Imp. Exp. Corp. Dalian Branch 110 Renmin Road, Dalian, China Janyary 18,2001 The Martin Tool Co., Ltd. Hammerton Street, Karachi,Pakistan Dear sirs your ref.:BC303/2001 our ref.: WDJ 289/2001 the body of the letter y