Unit 1 - Introduction to the secretarial profession.ppt

商务英语实务 Introduction of the CourseTeaching Arrangement: Chapter One 商务秘书实务（5*2） Corporate Secretarial Practice Chapter Two 商务交际（4*2 ） Business Communication Chapter Three 外事实务（3*2） Practice in Foreign Affairs Chapter Four 外贸函电（3*2） Foreign Trade Letters Teaching Materials : 全书按照秘书工作的实际情况，分为5个模块18章，另加一个附录，使用浅显、地道的英语，教授给学生... 《商务交际》本书分八个单元分别讲述了商务交际的各个环节：交际、电话、演讲、会展、谈判、求职、客户交际和身体语言交际。 《外事实务》旨在培养外事工作第一线亟需的应用型英语人才。本教材共分为十五个单元，涵盖接待、观光、购物、祝词、新闻发布会、谈判、投资环境等外事接待和商务活动，覆盖面广，信息量大。通过学习，学生将熟悉外事接待的基本程序、礼仪及禁忌，掌握日程安排、晚会组织、谈判等技能。本书介绍外贸业务进出口流程中的主要环节：建立业务关系、资信查询、询盘与回复、促销、发盘与回盘、订购与确认订购、支付、包装、装运、... Teaching Objectives: Understand the relevant thoeries or principles which the course covers Grasp some certain tactics of Business English Practice Master some terminologies related to the certain fields which the course covers To do cases practices simulations 成绩构成 General Scores 期末成绩 (Final Exam) 50% 笔试试卷 50% （Papers ） 平时成绩 ( evaluation of process) 50% 模拟实践 10% （final simulation） 章节书面作业 10% （assignments in units） 案例演示10%（presentations of cases） 课堂表现20%（presence performances in class ） Chapter One Corporate Secretarial Practice Unit 1: Introduction to the Secretarial Profession Learning objectives The major role and tasks of a secretary The changing status of a secretary’s role The personal qualities and skills required of a competent secretary The importance of forming a good working relationship with your boss The need to acquaint yourself with the business of your company Contents in Unit1 Group discussion Do you want to be a secretary? Why (not)? Changing … So how to make yourself A PROFESSIONAL SECRETARY? What is the major role of the secretary? Major Role: The major role of a Secretary is to provide assistance to