Google_Ipsos_Mobile_Internet_Smartphone_Adoption_Insights_2011外文文献.pdfVIP

Mobile Internet Smartphone Adoption New Insights into Consumer Usage of Mobile Devices, the Shift to Smartphones the Emergence of Tablets United States (US), United Kingdom (UK), Germany (DE), France (FR) Japan (JP) Ipsos MediaCT Germany The Media, Content and Technology Research Specialists January 2011 Research conducted in January+February 2011 (phase 1) and September+October 2011 (phase 2). Key Insights To gain greater insight into consumer usage of mobile devices, the shift to smartphones and the emergence of tablets as a fourth screen we conducted original research a