an analysis of language features in English ads.docVIP

AN ANALYSIS OF LANGUAGE FEATURES IN ENGLISH ADVERTISEMENTS Posted:2005-8-15 10:53:00 ??visit:4262 chinese Version ?Related News Abstract The aims of the written English language analysis summarized advertising advertising syntax of English in the vocabulary ﹑ ﹑ chapter on the linguistic characteristics. In order to enable researchers to draw scientific conclusions from data, the author has set up a small, 60 kinds of advertisements corpus. Commodity advertising through this corpus ad ﹑ ﹑ IT equipment service advertising intensive quantitative and qualitative analysis, summarized in English in this ad the same ad three points and differences, and depending on the meaning of language, style and function The common interpretation of advertising English and advertising English in the particularity of different types of advertising. This paper is divided into five parts, the first and the fifth part of the introduction and conclusion, respectively, in the middle three sections of this core, respectively, in the vocabulary of English start ads ﹑ ﹑ chapter in the three levels of syntactic analysis. Conclusions of this paper are from the right corpus analysis. Throughout the study from data from the data-driven, thus carry out linguistic analysis and summary. The author sincerely hope that the results of the analysis in this paper can give writers of English advertisements and advertising to help English language learners. ???? Keywords: advertising English, vocabulary, syntax, chapter, the same point, the differences AN ANALYSIS OF LANGUAGE FEATURES IN ENGLISH ADVERTISEMENTS ???? Abstract This paper presents an analytical study of the language features of English advertisements at lexical, syntactic and discourse levels. In order to conduct a data-driven study, the author builds a corpus of 60 English advertisements. It is hoped that through the detailed survey of three types of advertisements: namely, daily consumer goods ads, technical equipment ads, service ad