房地产企业品牌价值探究.pdf

Abstract The Chinese development of real estate has more than 20 years of history. the competition between Real estate enterprise has from among quality 、position 、the price rise for the between the brand. In recent years, the real estate enterprise has experienced the shuffle again and again; the change of all kinds of competitive factors may cause the consequences that some real estate enterprises are out of the industry and no place. Some traditional form of competition has become the past, so w