Measuring and Modelling Pre-show, At-show and Post-show Exhibitors' Performance.pdfVIP

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Measuring and Modelling Pre-show, At-show and Post-show Exhibitors' Performance.pdf

Measuring and Modelling Pre-show, At-show and Post-show Exhibitors' Performance.pdf

China.USA BusinessReview,ISSN 1537·1514 June2011,Vo1.10,No.6,425-441 … … 螨 MeasuringandM odellingPre—show,At—show and Post.show Exhibitors’Performance CarmenBerne,M .EsperanzaGarcia-Uceda UniversityofZaragoza,Madrid,Spain K eSkallerud UniversityofTromso,Tromso,Norway

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