Inter-Group and Intra-Group Externalities of Two-Sided Markets in Electronic Commerce.pdfVIP

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Inter-Group and Intra-Group Externalities of Two-Sided Markets in Electronic Commerce.pdf

Inter-Group and Intra-Group Externalities of Two-Sided Markets in Electronic Commerce.pdf

Journal of Service Science and Management, 2011, 4, 52-58 doi:10.4236/jssm.2011.41008 Published Online March 2011 (http://www.SciRP.org/journal/jssm) Inter-Group and Intra-Group Externalities of Two-Sided Markets in Electronic Commerce Lixiang Li, Yueting Chai, Yi Liu Department of Automation, Tsinghua University, Beijing, China. Email: {li-lx07, chaiy, yiliu}@ Received November 11th, 2010; revised December 23rd, 2010, accepted December 24th, 2010. ABSTRACT The e-marketplaces, which play an important role in facilitating transactions and aggregating information in electronic comme

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